Industry profile

The food and beverage industry refers to the industry that produces and sells a variety of food and beverages. The industry covers everything from raw material procurement to food processing, production, sales and logistics.

The characteristics of the food and beverage industry can be summarized as follows:

Consumers have high requirements for product quality and health and safety.

The industrial chain is long, the division of labor tends to be professional, and is composed of raw material procurement, processing, production, sales, logistics and other links.

The food and beverage industry has a strong international and timeliness, and the market demand changes rapidly.

Innovation and technological transformation are also common in the industry.

In the food and beverage industry, different product types and brands have their specific consumer groups and market positioning. For example, carbonated drinks, fruit and vegetable juice drinks, energy drinks, tea drinks, milk drinks, coffee drinks and alcoholic drinks have their own consumer groups.

In addition, the food and beverage industry also involves the constraints of multiple regulations and standards, such as food safety law, advertising law, etc., so enterprises in the industry need to have a high awareness of compliance and the ability to comply with relevant regulations. At the same time, due to the fierce market competition, enterprises need to constantly innovate and improve product quality to gain market share.

According to the "China Light Industry Development Report" shows that in 2023, the main business income of enterprises above designated size in the food and beverage industry will reach 11.58 trillion yuan, an increase of 6.45% year-on-year, and the total profit will reach 707.787 billion yuan, an increase of 9.51% year-on-year


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Industry profile

The food and beverage industry refers to the industry that produces and sells a variety of food and beverages. The industry covers everything from raw material procurement to food processing, production, sales and logistics. The characteristics of the food and beverage industry can be summarized as follows: consumers have high requirements for product quality and health and safety. The industrial chain is long, the division of labor tends to be professional, and is composed of raw material procurement, processing, production, sales, logistics and other links.

The food and beverage industry has a strong international and timeliness, and the market demand changes rapidly. Innovation and technological transformation are also common in the industry. In the food and beverage industry, different product types and brands have their specific consumer groups and market positioning. For example, carbonated drinks, fruit and vegetable juice drinks, energy drinks, tea drinks, milk drinks, coffee drinks and alcoholic drinks have their own consumer groups.

In addition, the food and beverage industry also involves the constraints of multiple regulations and standards, such as food safety law, advertising law, etc., so enterprises in the industry need to have a high awareness of compliance and the ability to comply with relevant regulations. At the same time, due to the fierce market competition, enterprises need to constantly innovate and improve product quality to gain market share. According to the "China Light Industry Development Report" shows that in 2023, the main business income of enterprises above designated size in the food and beverage industry will reach 11.58 trillion yuan, an increase of 6.45% year-on-year, and the total profit will reach 707.787 billion yuan, an increase of 9.51% year-on-year.

The industrial chain composition of the food and beverage industry includes the following links:

Raw materials supply: Raw materials for the food and beverage industry include agricultural products (such as grain, oil, meat, eggs and milk, etc.), aquatic products (such as fish, shrimp and shellfish, etc.), Chinese herbal medicines (such as ginseng, wolfberry, etc.), additives (such as preservatives, colors, etc.), etc. The supply of these raw materials involves many sectors such as agriculture, fisheries and animal husbandry, and is an important factor affecting food quality and safety.

Food processing: mainly includes primary processing (such as slaughtering, peeling, etc.), deep processing (such as baking, freezing, etc.), ingredients (such as seasoning, thickening, etc.), etc. Food processing involves food science and technology, equipment manufacturing, packaging design and other fields, is a key link to improve the added value of food and meet consumer demand.

Manufacturing and sales: Food and beverage manufacturers produce various types of food and beverage according to market needs and consumer preferences, using raw materials and the results of food processing. These products are sold to consumers through online e-commerce platform channels and offline supermarket, convenience store, food and beverage outlet sales channels.

In general, the industrial chain of the food and beverage industry presents a complete chain from raw material supply to food processing, and then to manufacturing and sales.